To celebrate the 80th anniversary of VE Day, leading British retailer NEXT is partnering with the armed forces charity Help for Heroes, to launch a stylish homeware collection that gives back to UK veterans.
The Always Better Together range will be available to purchase online at NEXT and includes a cushion, doormat and bear figurine – a tribute to unity, resilience and remembrance.
As part of the collaboration, NEXT has committed to donating 100% of profits from the collection to Help for Heroes, ensuring that every purchase from the collection directly funds Help for Heroes’ life-changing services for veterans.
From mental health support and physical rehabilitation to financial guidance and social reintegration, the charity delivers vital care tailored to each veteran’s needs.
“We’re thrilled to be partnering with NEXT and launching this new product range,” said Clare McDermott, Commercial Director at Help for Heroes. “It’s about recognising the ongoing needs of our veterans and taking real action to support them.”
In addition to raising funds, the initiative also promotes greater awareness of the challenges faced by ex-service personnel and highlights the rewarding careers available at NEXT for veterans and reservists. The company is proud to value and support the unique skills former military members bring to the workforce.
Shop the collection now at http://bit.ly/42YcLkb and help make a difference – so veterans can live well after service.
Help for Heroes supports veterans and their families, from any branch of the UK military – regulars or reserves – irrespective of length or place of service, and locally embedded civilians who worked under the command of UK Armed Forces. The Charity remains at the side of veterans who are struggling, providing life-changing support for as long as it takes.