Help for Heroes

Help for Heroes – Marketing Executive (maternity cover)


At Help for Heroes, we believe those who serve our country deserve support when they are wounded. Every day, men and women have to leave their career in the Armed Forces as a result of physical or psychological wounds; their lives changed forever. We help them, and those still serving, to recover and get on with their lives.

And who are we you’re wondering? We are experts and beginners. Generalists and specialists. Ordinary people with an extraordinary passion towards making a positive change to the lives of our veterans (and having fun while doing it).

As One Team we share a philosophy – I.C.A.R.E. It’s the way we walk and talk, the way we interact with others and how we approach everything we do. We are:

Innovative – Collaborative – Authentic – Resourceful – Energetic.

We have an incredible opportunity for a Marketing Executive to join our team on a 12 months Fixed-term basis.

Please see below for more information on what just might be your future role.

About You

Are you a team player who enjoys working in a dynamic and fast-paced environment, is self-motivated and prides themselves on excellent levels of communication, attention to detail and the ability to manage multiple projects to the highest standard?

Can you build strong relationships through collaboration with both internal and external colleagues, to achieve our shared goal of supporting wounded veterans and their families in their recovery?

Do you have the passion, ability to be agile in a challenging and rewarding sector and determination to succeed whilst representing a national charity brand to go above and beyond for those we support?

Are you a creative thinker, who doesn’t see barriers, but opportunities and solutions? Do you have experience and enjoy creating engaging and inspiring digital copy that grabs the online audience’s attention?

About the Role

As a Marketing Executive at Help for Heroes, you will support the Fundraising Marketing Managers on a diverse range of projects and work with all areas of the Charity to actively drive fundraising through multiple channels.

You will work closely with the Fundraising teams to deliver shared objectives and project specific KPIs within their portfolio. Ensuring marketing materials/campaigns are created or updated in a timely manner, as well as providing measurable insight through data analysis and accurate reporting to drive effective campaigns and continuing to improve performance.

This will involve (but is not limited to) supporting the Fundraising Marketing Manager to:

  • scope out Marketing requirements
  • create and manage timelines and work to often tight deadlines
  • brief internal teams or external agencies, and liaise with internal stakeholders
  • create content for our owned, earned or borrowed channels including DM, digital, print and email working within our brand guidelines
  • work with the internal Digital Marketing and Insights teams on reporting, data analysis and recommendations
  • be reactive where necessary to maximise opportunities as they arise

Your role as a Marketing Executive will also offer you the opportunity to liaise directly with our Recovery and Comms teams to identify and share the incredible stories of our wounded veterans and their families, and the part Help for Heroes plays within that, to inform our campaigns and inspire our supporters by demonstrating the ongoing need for their support.

About the Team

Joining the Help for Heroes Marketing team is not like joining a huge corporate team, it is like a small family. We care about each other and are very supportive.

We want to know what you would recommend on Netflix during Lockdown, how is home schooling going, has your boiler been fixed etc etc or if you would rather not say than that is cool too.

As a small team we have to all get on, so being a team player is crucial to our success. There are no ‘ego’s’ in our team, just Marketeers who want to do a great job and make a real difference to our veterans and their families lives.

Like what you see? Get in touch and apply here!

If you have any questions about the role or need further information, please do not hesitate to contact us via email to

We look forward to hearing from you.

Applications close 24 January 2021.

Our Executive Members

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By @Cobseo 2 days ago

Afghanistan support

In light of recent events in Afghanistan, please find information and support resources here