RAF Benevolent Fund – Legacy Marketing Manager


Maternity Cover

Salary circa £35,000 plus benefits

The RAF Benevolent Fund receives some 60% of its income each year from gifts in wills. We have ambition to grow this income stream and as a result of our exciting new fundraising strategy we launched a hugely successful recruitment campaign to reach a new audience earlier this year. You will be responsible for rolling out this campaign on digital and tv channels in the autumn as well as the stewardship programme for those that respond and events for promoting gifts in wills. You will also promote in memoriam and tribute giving. This role is part of the dynamic individual giving team based in London and you will have opportunity to work alongside the Direct Marketing Manager, Digital Fundraising Executive and Community Fundraising team in our centenary year.

You will have proven experience of legacy marketing and promoting in memoriam giving would be an advantage. You will also have excellent communication and interpersonal skills and show initiative, flair and enthusiasm for the work of the RAFBF.

The Royal Air Force Benevolent Fund is the RAF’s leading welfare charity, providing financial, practical and emotional support to all members of the RAF family

A detailed job profile is available on the RAFBF’s website, www.rafbf.org

For an informal discussion about the role please contact Louise Gibson, Head of Individual Giving on 020 7307 3349.

To apply, please send your CV together with a covering letter detailing why you believe you are suitable for this role to Pete Thompson, HR Team, RAF Benevolent Fund, 67 Portland Place, London W1B 1AR, or email HRservices@rafbf.org.uk

Download the job profile here.

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