The Royal British Legion – Lottery Campaign Coordinator


Application closing date 31/08/2017
Location London
Salary£24,449.40 per annum plus £4.452 London Weighting
Package Benefits: Employee Assistance Helpline, Life Assurance. Voluntary Benefits: Childcare Vouchers, Group Pension Plan
Job category/type Fundraising

Job description
We are looking for a Campaign Coordinator to be part of our enthusiastic and successful Prize-led Fundraising team, managing the planning and implementation of both acquisition and development direct marketing campaigns for the Poppy Lottery.

With the support of the Campaign Manager for the Poppy Lottery, you will work across a range of channels including direct mail, door-drops, inserts, telemarketing, face-to-face selling at venues and events, digital marketing. There will also be opportunities to work on integrated advertising campaigns including direct response TV, radio and outdoor.

With demonstrable experience of managing direct marketing campaigns, you will have worked with external suppliers, implemented and monitored campaign budgets, and compiled results and data analysis.  Strong IT skills including MS Word and Excel and the ability to manage a busy workload effectively are essential.

Experience of working in prize-led fundraising and/or knowledge of gambling compliance are advantageous, but not expected.

The Legion’s Prize-Led Fundraising function is currently a team of six, responsible for marketing and managing a portfolio of products including the weekly lottery, raffles, prize draws, scratchcards and other prize related fundraising initiatives.

Follow this link for more information and to apply.

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