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SSAFA launches campaign to keep the nation’s history alive

Join celebrities in sharing family stories of World War One

This year commemorates the 100-year anniversary of the most significant moments in British history – the end of World War One.

To mark the centenary, SSAFA, the Armed Forces charity has launched a campaign which calls on the public to help keep the nation’s history alive by sharing their family stories and photos from The Great War.

Celebrities including Antony Cotton, Helen McCrory, Joanna Lumley, Dame Kelly Holmes, Fleur East and Dan Snow have come together to share their stories and photographs in support of the SSAFA campaign.

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Joanna Lumley OBE accepts role as SSAFA Ambassador

SSAFA, the Armed Forces charity, has awarded Joanna Lumley the role of Honorary Ambassador, for her work with its Gurkha beneficiaries.

Speaking about the appointment of the actress and charity campaigner, Lieutenant-General Sir Andrew Gregory, chief executive SSAFA said:

“Joanna’s commitment and unswerving support for the Gurkha community is an inspiration to us all and something that we felt should be formally recognised. Joanna has done so much to support our Berkshire branch and in particular its literacy programme for Gurkha wives and widows; we are delighted to announce her as a SSAFA Ambassador.”

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Olympian Will Satch MBE, becomes latest SSAFA Ambassador

SSAFA, the Armed Forces charity, has just appointed Olympic Gold Medallist Will Satch as its latest celebrity Ambassador.

Speaking about the appointment of the Olympic Rower, Lieutenant-General Sir Andrew Gregory, chief executive SSAFA said:

“Before we appoint a celebrity Ambassador, we at SSAFA talk to our beneficiaries about which public figures inspire them. Those in the serving community tell us that they greatly admire British Olympians and those who understand how military life works from a personal perspective.”

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